FRANK - Butchers
This work for FRANK also marked ten years of the government’s drugs advice service.
The spots, ‘Butchers’, ‘Gymnast’ and ‘Newsagent’ are all plays on commonly understood drugs terminology, highlighting the confusion young people may feel when it comes to drugs, pointing them to FRANK for the facts.
COI - Frank
Controversial, Educational, Effective, Witty
COI, Frank, Drugs, Cocaine, Confused, Young, Pablo, Dog, Animal, Helpline, Newsagent