To celebrate their seasonal heritage, Stella Artois has unveiled a special treat for their fans around the world – a unique, personalised Christmas greeting from Christmas Carole – the actress Alice Eve.
Fans can send a holiday message via the brand’s Facebook page and website just by entering their friend’s name and address. From there, Christmas Carole does the rest, arriving virtually at their front door. She then she sings a carol in their street and presents the card’s receiver with a virtual Stella Artois limited-edition holiday bottle, served in a personalized Stella Artois chalice.
The holiday greeting integrates images of Christmas Carole on her journey with images of the recipient’s own city or town, thanks to Google Street View and Maps technology. We worked together with Stink director Nacho Gayan, and cinematographer Martin Ruhe, to create this magical holiday greeting, now being shared by fans around the world.