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January 21, 2013
This weekend saw the launch of our new campaign for IKEA ‘Make Room for your Life’ which examines how good storage can improve your life at home.
October 19, 2012
Tomorrow night sees the launch of a brand new campaign for IKEA, Entertaining, which also marks a new brand strategy for IKEA in the UK and Ireland.
September 12, 2012
We’ve just launched a new campaign for IKEA to launch their 2013 catalogue. ‘Bright Shiny Colours’ aims to inspire the nation to bring life into their homes in a fun and colourful way.
March 15, 2012
IKEA, has put its range of SULTAN mattresses to the ultimate pressure test in a new campaign, created by Mother, which uses a real-life Princess, the most sensitive of sleepers, to see if they can truly help her sleep like a Princess.
August 31, 2011
Mother has created a new integrated campaign for IKEA, ‘Happy to Bed’, which aims to position the bedroom as more than just a place to go sleep
April 08, 2011
Mother have created a new integrated campaign for IKEA examining who’s the messiest in the home – men or women
October 19, 2010
What better way to test the functionality and durability of a kitchen other than to have a party? So to demonstrate that IKEA are the best manufacturer of ‘party kitchens’ Mother worked with IKEA to set up a series of kitchen party experiments across the UK.
To launch IKEA’s new brand positioning ‘Happy Inside’ and their 2011 catalogue, Mother used cats as the undisputed creatures of comfort to see what made them happy in IKEA’s Wembley store.